Promote Smart
Wax Marketing plans and conducts campaigns for products, services, books and campaigns of all kinds.
Wax Marketing
Wax Marketing knows you can't depend on one or two ways to get the word out anymore. We understand the new media environment. It's cheaper, more effective and a whole lot more fun to create synergy across messaging channels. It also costs a lot less than traditional agencies might tell you. Those agencies are hanging onto their stuffy old ways of telling your story because they make more money that way. At Wax, we think that's dumb.
Public Relations
Today's media means you have to engage customers everywhere, from broadcast to social media. Wax creates angles for each medium that will give you the exposure you need. Our approach is the perfect combination of creativity and persistence that results in targeted, meaningful messaging.
Integrated Marketing Solutions
Greater exposure occurs from the synergy of multiple messages over many channels. Wax Marketing studies the behavior of your target clients. We'll find out where your customers are, and we'll get your message to them in an effective, planned way.
Integrated Marketing campaigns typically contain a mix of advertising, public relations, traditional marketing, social media and promotions. Wax Marketing develops programs and identifies messaging channels that fit your primary goals and reach your target audience.
Authors
Looking for affordable PR for your book? Wax offers book promotion, radio promotion, print and tv media, and online PR. Learn More »
Social Media
Social media has turned traditional PR on its ear. Wax Marketing uses the latest in social media messaging tactics to extend your message and create a real buzz. Depending on your audience we use tools like Facebook, LinkedIn, Twitter and others to get people talking about your product, service or book. We'll teach you how to keep it going.
There are easy ways to keep up communications with your customers and influencers online. Wax Marketing is learning new ways all the time to communicate and spread the message. We'll get them coming to YOU.
Bonnie Harris helped my first book The Blue Zones hit the bestseller lists in the spring of 2008. She booked more than 100 radio interviews and created an online campaign that resulted hundreds of thousands of online impressions for the book and bluezones.com
– Dan Buettner, world explorer and author of NY Times bestseller The Blue Zones: Lessons for Living Longer from the People Who’ve Lived the Longest