Cuddling up to Google Panda

Cuddling up to Google Panda

Last week we took a look at some of the pros and cons of the Google Panda changes. This week, let’s consider some of the things that you’ve got to do differently on your blog to help your website thrive under the new regime:

  1. Incorporate some quantitative data – it doesn’t have to happen with each and every post you put up on your blog, but some should contain hard fact from a reliable source. This is where you put your student hat back on and think about incorporating a quote or two that substantiates your point.  Besides the obvious, there are a couple of ways this is beneficial to additional points you’ll see below.
  2. Incorporate high quality links – instead of linking your own website or another site that isn’t the most reputable, link to one that is. Of course, you want to ensure that it still contributes to your content, but think about including a link to a strong industry resource.

  3. Make your content unique – this has always been important, but not something that everyone follows. Don’t simply rewrite something else someone else has written using different phrasing, put a spin on even the most popular subjects and make it your own.

So if these rules tell you anything, they support some of the strategies that we’ve been talking about at along. If you’ve been trying to cut corners or skirt the system, know that just won’t fly anymore. Do it the wrong way and you’re suddenly going to find your first page rankings fall to page 20. Keep in mind as well, you need to implement these rules everywhere on your website – not just your blog!

9 Comments
  • Carmen
    Posted at 13:54h, 14 June Reply

    I like the fact that links out to quality sites contribute to the rank of the page – that will certainly work to keep relevant sites at the top of the listings – rather than those that have just been engineered for SEO with dubious value content.

  • Ryan
    Posted at 01:44h, 15 June Reply

    Hello, yes, you are very right, i always try to focus on writing good and valuable content when writing on my website.

    All the best,

  • Trust Deed
    Posted at 07:28h, 15 June Reply

    unique content is truly king with the panda algorithm but sometimes writing something unique can be really difficult when discussing facts or quotes

  • clement sadjere
    Posted at 06:32h, 18 June Reply

    Wonderful content is the secret and its not easy to develop especially for a newbie. good post.

  • Free Bets Australia
    Posted at 00:04h, 19 June Reply

    another great read – few questions, Do you think google is leveraging GA data in the Algorithim yet? How do you think their +1 will be factored in to rankings?

  • Ben M. Roberts
    Posted at 06:44h, 20 June Reply

    Great, simple and direct post you’ve got here. I need to be honest, I am not a techie and studying the basics of search engine optimization is really quite “martian” to me. I have heard about google Panda and it supposed changes on how you “SEO” things and I was quite worried that it might change the little things I know. Thanks again! I will surely use your tips!

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    Posted at 07:03h, 20 June Reply

    […] will also turn away a lot of people. Variety and premium content are the need of the hour. The Google panda update is one example of how search engines are adding extra weight to these […]

  • high intensity focused ultrasound
    Posted at 19:24h, 10 October Reply

    I would be one of the first ones to admit that Google panda was not all sunshine when it first got released but I also can’t deny the pros that the new algorithm can offer. We just have to make a few minor adjustments (things that we should’ve been doing anyway) to cope with the new changes. It’s a small price to pay.

  • Pingback:Did you get bit by Google Panda? | Wax Marketing Blog
    Posted at 22:13h, 05 June Reply

    […] Cuddling up to Google Panda […]

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