Encouraging user generated content (UGC) is one of the most important things you can do for your brand. It’s not that brand generated content isn’t important and doesn’t have a place. UGC just brings something fresh to the table. “It’s one thing for us to serve...
While no cost options are often less interactive than paid options, they can still do wonders to increase engagement....
For years, the tried and true adage has been "content is king". That hasn't changed much - content still rules the 'net, whether it's user-generated like CNN iReport, click-baited goofiness on Viral Nova, time-wasting inanity on Buzzfeed, professional advice on Inc., breaking news on MSNBC.com,...
Tongue-in-cheek headline aside, Bluewater recently tackled the topic of click baiting, a plague upon social media unleashed by sites like Upworthy, Buzzfeed, Viral Nova and many others. Click baiting is the practice of using emotionally charged headlines to pique readers' curiosity and make it virtually...