FarmersOnly.com dating website in 2005, he filled a niche for people to connect to others in similar circumstances. Farmers, ranchers, and people who live in the relative isolation of small towns can browse hundreds of profiles of people just like themselves. FarmersOnly.com has quickly carved out a unique place in an overpopulated online dating market. Miller was working in agricultural marketing and heard the same story from many farmers: Dating was tough. Nobody else understood the relentless hours and how everybody knows everybody in their small rural communities. If they didn’t marry their high school sweethearts, they had a serious problem. So he started FarmersOnly, where over 4 million people have created profiles in the hopes of harvesting a relationship.