search engine optimization Tag

26 Jul

Posted at 16:51h in Digital Marketing, Social Media, Uncategorized by
Google+ is Google's social networking platform that launched in 2011. As of November 2016 Google+ had 440 million active monthly users. Although it's sometimes forgotten by marketers there are several ways to boost search wiht Google+ . Google has always denied any correlation between Google+  activity and Google search rankings. But many marketers claim that Google+ engagement seems to result in better rankings on Google. Let’s take a look at 7 of the best ways to optimize your Google+ page and improve your search engine rankings:

1. Post Valuable Content Consistently

Google always rewards the relevancy of content. Therefore, consistently posting useful content for your followers is of the utmost importance for improving your search engine rankings. But be careful not to overshare your content as Google considers too much sharing as spam. Share only your best posts with appropriate and attractive images. Make sure they are posted to public as well as shared with your existing circles.

11 May

Posted at 14:59h in The New Entrepreneur by
A lot of business owners are still really intimidated by SEO and the general difficulty of it. They just don’t understand all of the technical mumbo-jumbo and they also don’t have the time to devote to it either. The truth is that SEO is now no longer difficult. It’s really easy and if you have the right mentality and the right commitment then there is absolutely no reason why you can’t go on to experience a huge amount of success. Any business owner can become a master of SEO, and this is especially the case when you have the right tools at your disposal. Is SEO That Hard? Those who are not familiar with website development may hear the words “Google algorithm” and instantly feel uneasy. Sure, the algorithm is complex and it is really difficult, but there is no reason why you can’t go on to be successful with it. The truth is that sophisticated algorithms don’t actually need a sophisticated strategy, and it’s really easy for you to go out there and achieve positive results. Google wants to provide the best online experience and if everything was as hard as you think it is then they wouldn’t be able to do that - purely because nobody would have a clue how to get started.

14 Jul

Posted at 11:02h in Integrated Marketing, SEO, Small Business, Social Media by
 Ayushman Jain is a 20-something IBM engineer and writer from Bangalore.  No idea why he agreed to write for the Wax blog but we appreciate his insider info on SEO and other propeller-head stuff So you've laid the foundations of a social business successfully by creating a neat, slick website? What next? You'll probably want to make sure your website looks like a  rush hour street in downtown Manhattan (read traffic). Most people know that search engine optimization (SEO) techniques help in achieving just that. But not many know that their techniques are quite dumb and actually pulling their website down on the rankings. Read on to find out just how you could be killing your website's chances of being a search engine's chum: