tools for online marketers Tag

tools for online marketersBy Bryce Colquitt, Small Business MBA  In 2015, it can be harder than ever to stand out. There are so many marketing channels, and so much noise. There are also a ton of decisions to make – what to write about, how to get your content out there and who to talk to.  Fortunately, there are more tools than ever for online marketers to make our jobs easier and make us more effective. Here are 10 tools for online marketers that you should definitely know about: TOOLS FOR INCREASING TRAFFIC 1. BuzzSumo Use BuzzSumo to find out what content is resonating with your audience. This tool shows you the most popular content about a topic, or the top performing content of a certain website. It will also list who is sharing this content and on what platform. 2. Google Trends With Google Trends, you can see what everyone else is searching for. This tool is good for figuring out what’s current. Wondering if people are still interested in a certain topic? Google Trends will let you know. Deciding on what keyword to use? Google Trends will tell you which one is searched for more. 3. Canva What makes Canva so great is that it gives anyone the ability to create gorgeous graphic designs. It can be used for all sorts of things (like making PowerPoint presentations more interesting), but for a marketer, it’s perfect for creating marketing graphics, infographics, and images to be shared on social media. 4. Open Site Explorer