09 Feb Social media made simple
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My first reaction when I saw the Groupon Elizabeth Hurley/rainforest ad was, like a lot of people, YUCK. Then I saw the ad with Timothy Hutton and wondered what the Dalai Lama would think? Would he say, as my friend Dan Buettner told me long...
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This week's #letsblogoff got me to thinking about how companies and brands would operate if their primary mission was for their customers to fall in love with them. Don't laugh - it's totally possible....
I agree - let's kill the bad press release and the press release used badly. But please stop saying that press releases are dead. It's really annoying for those of us who use them every day. ...
From the brilliant "marketoonist" Tom Fishburne. See more of his work (and his remarkable blog) here. ...