For those new to social media here are a few tips I've learned in the past year or so to help you blend the personal and private to deepen your work relationships without risking damage to your business: ...
Print is losing readers across the board, everyone knows that. But perhaps one way to weed out those that just may succeed is by looking at who's reporting responsibly and who's still selling fear....
This means Twitter is different. People were coming to the defense of someone they've never met, but someone they truly feel is their FRIEND. I cant think of another social media where relationships like this are being hatched purely online between people who have no...
The decision on April 3 in Iowa allowing gay marriage in Iowa belonged to a judge, appointed by a conservative Republican governor, no less. God I wish I'd thought of that. What a great PR stunt. Let's break down why the gay marriage ruling should have...
A while ago I found my favorite definition of brand - A brand is a collection of experiences and associations connected with a product, service or person. For too long marketers thought they could "create" a brand and install it in the mind of the...
The editor did like my pitch. In fact he liked it so much he asked me to write the article. For free....
If your email has a starting sentence that the editor or reporter can see as a lead-in you've got them "hooked". ...
You can nag the media wit...
Like Mickey Rourke, the corporate blog seems to be making a comeback this year...
My Twitter path consists of client promotion, Wax info, personal thoughts and conversations with friends. ...
