The Wax Blog

I'm here in NYC for a media event for Madcap Logic, yet another showcase for this remarkable product for kids (forgive the shameless promotion) and I can't help comparing the mood here in this great city to how we felt in the technology industry in...

Yesterday I got lambasted by two women - one liberal and one conservative - for making a comment about Sarah Palin. On the one hand, I questioned how the conservative could feel so passionately positive about Palin's supposed refreshing new attitude when she had obviously...

It was a pretty wild month beginning with the Olympics and finishing up with the DFL and RNC conventions. Even uber-publicists were shut out from talking to producers at the major news media because all eyes were focused on these events. I guess the point...

I have to say that I was pretty skeptical of Twitter, the "microblog" that only allows for 150 characters or so. Most people put pretty mundane things on there - but I think it might be a useful tool for promoting products and it's certainly...

Well I couldn't resist sending you to the New York Times article I found (it's also buzzing up on Yahoo right now) about the best and worst marketing moves. Who knew you could put a video screen in someone's armpit? I'd like to know what...

Remember that you can't just go on and get a 'free' ad. You've got to suggest something that will give the listeners some real content. For example on Mother's Day we had Lisa Hammond of Femail Creations once talk about the worst mother's day gifts...