The Wax Blog
A company’s brand should be strong, clear of purpose, concise in expression, and perhaps even infallible. However, the humans operating it often are not. It is often simple human error,...
Between new technologies and intense competition, the world is changing fast. To stay relevant you need to be learning and adapting all the time. We realize however it can be...
Encouraging user generated content (UGC) is one of the most important things you can do for your brand. It’s not that brand generated content isn’t important and doesn’t have a...
A lot of business owners are still really intimidated by SEO and the general difficulty of it. They just don’t understand all of the technical mumbo-jumbo and they also don’t...
AI is everywhere these days. It powers our personal assistants like Siri, Alexa, and Google Home, prevents credit card fraud, and even successfully overturns parking fines. With each passing...
There are three important factors that come together when determining the success of a project. These are, of course, quality, budget, and time. In this post, we are going to...
Artificial intelligence (AI) used to be a concept for science fiction. Now, it’s a part of everyday life. It has become so widely integrated into basic technology that it seems...
One of the most wonderful things about the modern world is that it’s now possible for more people than ever to create their own business without the kinds of resources...
A brand reputation is an extremely fragile concept. As Warren Buffett said, “It takes 20 years to build a reputation and five minutes to ruin it.” We all make mistakes,...