The Wax Blog

Don’t get left behind. Make sure that you keep your e-commerce marketing agile and supple by adapting to the shifting sands of e-commerce and embracing change. As we move through...

Whether you are hoping to update your reading list to include the best 2017 marketing books or your marketing skills could use a little update. Here are our suggestions for...

We all must choose our battles in life, but is mixing politics with business going too far? The Pros of Mixing Beliefs with Business Honey Maid recently experienced a rise...

Recently, I’ve been using the service Interact as a platform to create and host online quizzes. They offer both graded and outcome/personality type quizzes, and I’ve experimented with them both...

In the digital marketing world it’s all about creating engaging content for your users. From writing an informational blog to uploading a fun video, there are several kinds of content...

The best time to write emails is in the morning. Typos can be embarrassing and can confuse the meaning of your emails, blog content and social media posts. But content...

What kind of marketer are you? Integrated marketing can be approached from many different angles. If you’re a public relations person, you’ll probably anchor your IMC plan from earned media...

Consider this – if you’re in business today, the media is your customer. For communications professionals, the media is often their primary customer. However for everyone, really, the traditional and...

“The world is full of people who are grabbing and self-seeking. So the rare individual who unselfishly tries to serve others has an enormous advantage.” — Dale Carnegie Socially responsible...